The Brief:
Cheese | Concept Project
a well-known cheese product was changing its container offering the opportunity for a contemporary design make-over.
The Target Consumer:
Loyal and new customers that favor local brands.
The Creative Concept:
In this proposal we opted for a minimal approach that uses traditional Greek elements and an Achaean design style in order to express the traditional character of the product in a fresh modern way.
The deliverables



