busy-b offers a complete range of services including branding, logo design, corporate identity, brochure design, label and packaging design, print advertising and web design.
We believe that effective communication is succeeded through a series of interacting services and thus we offer solutions that totally cover the communicational needs of companies and individuals in strategic planning, design and copywriting.
"A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t pay a premium, make a selection or spread the word, then no brand value exists for that consumer." - Seth Godin
Your brand name is the start of your story. The words you use to identify and express it matter. Brand naming and product naming is the ultimate challenge in creating a single idea, the one that will make people curious to know more - a word or phrase that draws them in.
Research, Vision and Design Brief
This phase should be as thorough as needed - depending on the depth of research and size of the company. It's the most crucial part of the overall process, and should result in a design brief that guides the rest of the project.